As competition in the smartphone industry intensifies, Huawei continues to make waves with its innovative approach. The Chinese tech giant recently opened pre-orders for its groundbreaking Mate XT tri-fold smartphone, amassing over 2.7 million orders within days. This surge in demand highlights the growing interest in foldable phones and shows Huawei’s resilience in challenging Apple’s dominance, just ahead of the much-anticipated iPhone 16 launch.
Key Milestones for Huawei Mate XT
| Milestone | Details |
|---|---|
| Pre-order Start Date | Midday, Saturday |
| Pre-orders Received | 2.7 million+ by Monday |
| Official Sales Date | September 20, 2024 |
| Launch Event Time | 2:30 PM on Tuesday (Beijing Time) |
| Price | Not Yet Announced |
What We Know About Huawei’s Mate XT
The Huawei Mate XT is poised to set new standards in the foldable smartphone category. Pre-orders for the device kicked off two days before Apple’s iPhone 16 unveiling, providing Huawei with a competitive edge in generating consumer excitement. With more than 2.7 million pre-orders already secured, the Mate XT is proving to be one of the most anticipated smartphones of the year.
While Huawei has not yet revealed the price of the Mate XT, the smartphone is expected to compete directly with premium models from competitors, particularly Apple’s new releases. The tri-fold design is a first for Huawei, adding to its lineup of foldable and flip phones that have already garnered significant attention in China.
Apple’s Response and Market Share in China
Apple’s presence in the Chinese market has seen fluctuations. According to Canalys, Apple slipped out of the top five smartphone vendors in China during Q2 of 2024, marking the first time that all top five spots were held by domestic brands. Despite this, Apple remains a formidable competitor with its upcoming iPhone 16 launch, which is expected to draw millions of customers globally.
Chinese Smartphone Market Share (Q2 2024)
| Brand | Market Share | Smartphones Shipped |
|---|---|---|
| Huawei | 12% | 10.6 million |
| Apple | 9.5% | 10 million |
| Other Chinese Brands | Dominating the top 5 | N/A |
Huawei vs. Apple: The Race for Innovation
Huawei’s recent pre-order numbers reflect the company’s growing dominance in its home market, as well as a rising interest in foldable technology. Both Huawei and Apple bring different strengths to the table:
| Feature | Huawei Mate XT | Apple iPhone 16 |
|---|---|---|
| Form Factor | Tri-fold design, highly innovative | Classic smartphone design |
| Target Audience | Early adopters, tech enthusiasts | iPhone loyalists, mainstream users |
| Market Strength | Dominating China’s foldable market | Strong global brand presence |
| Launch Date | Pre-orders started early, sales Sept 20 | Set for release post-launch event |
Conclusion: Huawei’s Bold Move Before Apple’s iPhone 16 Launch
With 2.7 million pre-orders for the Mate XT, Huawei has made a statement in the tech industry just days before Apple’s highly anticipated iPhone 16 event. The innovative tri-fold design sets Huawei apart in the foldable smartphone market, where Apple is yet to make its mark.
As both companies continue to innovate, it’s clear that the smartphone battle between Huawei and Apple is heating up, with consumers benefitting from a broader range of features and designs. The Mate XT’s success could be a game-changer in Huawei’s efforts to reclaim the top spot in the global smartphone market.
Summary:
Huawei’s Mate XT tri-fold smartphone has surpassed 2.7 million pre-orders, making headlines just days before Apple’s iPhone 16 launch. As Apple’s presence in China dwindles, with the brand dropping out of the top five vendors in Q2, Huawei continues to rise with innovative designs and strong market performance. The Mate XT is set to officially go on sale on September 20, 2024, as Huawei redefines foldable smartphones.
